Last week, our pro bono clients and friends Robbie and Alissa Parker sat down with Norah O’Donnell of CBS News to talk about their 100-day journey since the tragedy in Newtown, Conn., where their daughter Emilie was killed. When we discovered on the day after the terrible event last December that a former Havas PR [...]
Mar 27, 2013 | Categories:Agency News, CSR, Media | Tags: Alissa Parker, Blue Star, cause, CBS News, Connecticut, CSR, CT, Emilie Parker, Emilie Parker Art Connection, Havas PR, JoMarie Fecci, legacy, Media, Newtown, Norah O'Donnell, Parker, pro bono, Robbie Parker, video, website | Leave A Comment »
[Originally posted on Forbes.com.] Ed Koch, Rudy Giuliani, Fiorello LaGuardia: The mayors of New York City have long been men with outsize personalities and strong personal brands. Not only have they had one of the most influential, highest-profile platforms in the nation, but they’ve also been strategic about positioning themselves and shaping the way others [...]
Feb 12, 2013 | Categories:Brands, Features, Politics, Social Media | Tags: 9/11, Andrew Cuomo, brand, branding, Cablevision, climate change, Democrat, Ed Koch, Fiorello LaGuardia, Forbes.com, gun control, Hurricane Sandy, Independent, Joe Lhota, legacy, lymphoma, Madison Square Garden, mayor, Metropolitan Transportation Authority, Michael Bloomberg, MTA, New York, New York City, New York Daily News, personal brand, philanthropy, political party, Quinnipiac University, Republican, Rudy Giuliani, Sandy, September 11, smoking ban, soda ban, subway, transit, Twitter, unbranded, Village Voice, website | Leave A Comment »
This is the sixth in a series of 10 posts about different aspects of CEO branding. As a CEO, you are not only responsible for profitability and productivity, but you’re also the top representative for the views and philosophies of the company you lead. Your company website no doubt has pages dedicated to what your [...]
Jul 23, 2012 | Categories:Brands, Features, Insights, Media, PR, Social Media | Tags: AT&T, blog, book, broadcast media, C-suite, CEO, CEO branding, CEOs, Coca-Cola, content, Dean Kamen, ghostwriter, Google, great story, Internet, magazine, newspaper, Patch, PowerPoint, Seth Godin, speaking, storytelling, TED, the Huffington Post, Tony Robbins, video, website, writing | Leave A Comment »
This is the third in a series of five. See Euro RSCG Worldwide PR’s latest white paper, “Male in U.S.A.,” for more analysis about the state of men in America today. As I continue to do some serious “CSI”-style forensics on gender roles, I’m discovering that—almost a decade after Euro RSCG Worldwide helped introduce metrosexuals [...]
Jan 27, 2011 | Categories:Features, Insights, Trends | Tags: A Continuous Lean, American male, American men, Andy Spade, Austin, Barbour, Belgium, blog, Bloomingdale's, CBGB's, Confederacy, Context, Dany Bahar, denim, Denim Addikt, flea market, Gant, GQ, hetailing, Imogen + Willie, J. Crew, Jack Spade, John Varvatos, Keith Richards, L.L.Bean, Lands' End, London, Los Angeles, Lotus Esprit, Madison, male, men, metrosexual, Michael Williams, Moscot, Nashville, New York, online, online shopping, pop-up, retail, Rolex, shopping, Stag, style, Supre-Quintessence Co., Tellason, The New York Times, The Selvedge Yard, Tina Fey, TMA-1, Tribeca, Uncrate, vintage, website, Wis., Yale | 2 Comments »
I’ve been spotting trends for almost two decades. Trends are hard to figure and harder to tease out. Doing it right means tracking people, social momentum, brands, economies, companies—all in constant motion. But trends also mean business, especially for people in PR; we’ve got to be in and of the culture if we’re going to [...]
Jul 19, 2010 | Categories:Features, Trends | Tags: 23andMe, Brands, Brooklyn, Bushwick, cable news, CNN, David Letterman, disease profiling, emo bling, extremism, Facebook, followers, Foursquare, hyperlocal, immortality, longevity, mammograms, mayoralty, New York, obesity, PR, reality, reality TV, Robin Dunbar, simpler life, social momentum, soda tax, surreal, Survivor, The New York Times, The Onion, Trends, trendspotting, users, website, West Village, Williamsburg | Leave A Comment »
