[Originally posted on Forbes.com.] It used to be that receiving a CEO title—and the corner office and tufted-leather sofa that came with it—was the acme of professional success. It was the recognition of a lifetime of hard work, of moving up the ranks, of following the path to its pinnacle. Once you’d arrived there, where [...]
Mar 22, 2013 | Categories:Brands, Features, Marketing | Tags: 20-something, ad sales, adventure, America's Cup, Arielle Patrice Scott, Bianca Bosker, Bill Gates, billionaire, brand, Bravo, cable TV, CEO, college, corner office, corporate, corporate brand, Daily Candy, daredevil, digital, dropout, entertainment, entrepreneur, entrepreneurship, Facebook, Fandango, fearlessness, female entrepreneur, Green Is Universal, hard work, Harvard, Healthy at NBCU, Henry Ford, Hispanics at NBCU, innovation, innovators, integrated media, InternshipIn, iVillage, kite surfing, Larry Ellison, Lean In, Marissa Mayer, Mark Zuckerberg, Marketing, mavericks, mobile, monetization, MTV, mun2, NBC Universal, Oxygen, personal brand, rebellion, revenue, Richard Branson, risk, risk taking, rule breaking, sailing, sexy, shareholders, Sheryl Sandberg, Silicon Valley, social, spiritual growth, Sprout, Stanford, startup, Steve Jobs, Technology, telecommuting, Telemundo, the Huffington Post, Thiel Fellowship, title, TV One, Virgin, Walt Disney, women, Women at NBCU, Yahoo | Leave A Comment »
[Originally posted on the Huffington Post.] This is the 13th in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, was published on 12/12/12 and is available at 120MBooks.com. Salzman [...]
Jan 22, 2013 | Categories:Features, Health and Wellness, Technology, Trends | Tags: addiction, adrenal fatigue, always on, choice, chronic fatigue syndrome, citizens, compassion fatigue, conscience fatigue, decision fatigue, disaster, donor fatigue, ego fatigue, fatigue, green, green fatigue, hyperconnectivity, Internet, nonprofits, organic, stress, Technology, Trends, trendspotter, trendspotting, What's Next?, willpower, words | Leave A Comment »
[Originally posted on the Huffington Post.] This is the seventh in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, was published on 12/12/12 and is available at 120MBooks.com. Salzman [...]
Dec 20, 2012 | Categories:Features, Technology, Trends, Youth | Tags: 120M Books, Academic Room, Asia, Bill and Melinda Gates Foundation, blended learning, China, Codecademy, college, college degree, competition, constant schooling, Coursera, education, edX, Google, higher education, informal learning, Khan Academy, lifelong learning, Marian Salzman, massive open online courses, MOOC, neuroplasticity, online education, parenting, Singapore, skills, South Africa, student debt, Technology, the Huffington Post, Thomas Friedman, Trends, trendspotter, trendspotting, What's Next?, YouTube | 1 Comment »
[Originally posted on the Huffington Post.] This is the third in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, will be published on 12/12/12 and available at 120MBooks.com. Salzman [...]
Dec 07, 2012 | Categories:Features, Technology, Trends, Youth | Tags: austerity, Collaborative Consumption, college, consumer confidence, debt, double dip, education, Europe, food stamps, frugal consumption, Greece, millennials, poverty, sharing economy, Spain, Technology, the economy, the Huffington Post, Trends, trendspotter, trendspotting, unemployment, virtual, What's Next? | Leave A Comment »
[Originally posted on PRWeek.com.] This is the first in a series of three posts that will discuss what I see as a PR émigré managing in a world where evolution meets revolution. You’ve heard it said that the future is now. That’s much closer to the truth than it was even a half-decade ago. I [...]
Oct 24, 2012 | Categories:Brands, Features, PR, Technology, Trends | Tags: Apple, future, Havas, iPhone, Media, newscrafting, normal, place making, PR, PR tools, PRWeek, public relations, supercities, Technology, the economy, The End of Normal, tools, trendspotting | Leave A Comment »
As technology evolves and the economy drives much of our lives, the importance of (and even the definition of) a millennial continues to change. The dictionary defines a millennial as someone born during the 1980s and 1990s, but—as I can attest, since I’m a member of this demographic and work for an agency that has [...]
Oct 11, 2012 | Categories:Features, Health and Wellness, Social Media, Technology, Trends, Youth | Tags: adolescents, Healthy Hunger-Free Kids Act, Michael Bloomberg, millennials, Milwaukee, New York City, obesity, Pittsburgh, school lunches, soda ban, sugar, Technology, Teens, Twitter, YouTube | Leave A Comment »
This is the third in a series of 10 posts about different aspects of CEO branding. You might be sick of people talking about social media. That’s understandable. It can get tiresome when the hot topic of the month becomes the hot topic of the year and looks set to be the hot topic of [...]
Jul 18, 2012 | Categories:Brands, Features, PR, Social Media, Technology | Tags: Bill Gates, branding, CEO, CEO branding, CEOs, comments, controversy, employees, Facebook, Flickr, Forbes, humanity, Internet, investors, LinkedIn, Martha Stewart, Michael Dell, narrator, Pinterest, PR, Reddit, Richard Branson, share, Social Media, social platforms, Spotify, stakeholders, Technology, Tom Peters, Tumblr, Twitter, Vimeo, YouTube | Leave A Comment »
Sharing is no longer just a playground tactic. CEOs are being advised to share information and power and to play well with fellow executives and employees, even competitors, to better exchange diverse ideas and experiences. With our hypercompetitive marketplace, shaky economy and the networking experience most of us have picked up from time spent online, [...]
Jul 13, 2012 | Categories:Brainsnacks, Technology, Trends | Tags: 21st century, C-suite leadership, CEO leadership, collaborative leadership, crowdsourcing, Facebook, human resources trends, leadership, leadership trends, Mark Zuckerberg, organizational development, sociology, Technology | Leave A Comment »
[Originally posted on the Huffington Post.] I remember being blown away by “An American Family,” what was a compelling and unorthodox documentary miniseries when it was made back in 1973, which showed the world that the “typical” American family was anything but. Much time has passed since the Louds captivated our psyches (HBO recently [...]
Apr 30, 2012 | Categories:Features, Insights, Politics, Social Media, Technology, Trends, Youth | Tags: "An American Family", American family, Ann Romney, Barack Obama, blended families, college, divorce, election, Facebook, family, Foursquare, income gap, interracial marriage, jobless millennials, John Edwards, Luiz Inacio Lula da Silva, Lula da Silva, millennials, Mitt Romney, Newt Gingrich, nuclear family, same-sex marriage, Sheryl Sandberg, social norms, Technology, Twitter, unwed mothers | Leave A Comment »
As Facebook prepares to go public, one journalist suggested that, in homage to its transparent nature, “TMI” be adopted as its stock ticker symbol. Works for us, especially considering there has been so much wince-worthy social media activity of late. Some doozies in particular: A woman used Twitter to hash out the good, the bad [...]
Feb 21, 2012 | Categories:Brainsnacks, Social Media, Technology, Trends | Tags: 50 Cent, Advertising, Facebook, hashtag, oversharing, Sinead O’Connor, Social Media, social media trends, Technology, Twitter | Leave A Comment »
Newly single Ashton Kutcher tweeted about sleeping over with a girlfriend, the Huffington Post tweeted its affection for the New York Post, “Modern Family”’s Eric Stonestreet tweeted about miracle diet pills, and singer Nicole Scherzinger tweeted her support of Ron Paul, as did bands No Doubt and Rise Against. If any of these tweets left [...]
Feb 01, 2012 | Categories:Brainsnacks, Social Media, Technology, Trends | Tags: Ashton Kutcher, Nicole Scherzinger, No Doubt, Social Media, social media trends, social spam, spam, Technology, the Huffington Post, Twitter, Twitter hacking, Twitter hijacking | Leave A Comment »
Ever experienced a peculiar surge of elation when you watch the “likes” pile up on one of your Facebook statuses? This particular joy—triggered by, say, a small video-game victory, clever tweet or kind text message—is probably derived from the neurotransmitter dopamine, which sets our brains’ pleasure circuits ablaze. More scientists today are comparing this biological [...]
Jan 24, 2012 | Categories:Brainsnacks, Health and Wellness, Social Media, Technology, Trends | Tags: Diagnostic and Statistical Manual of Mental Disorders, DSM, email, Facebook, Internet, Internet addiction, Internet Compulsion Disorder, pathological Internet misuse, psychology, smartphone, Social Media, social media trends, sociology, Technology, Twitter | Leave A Comment »
Those on the unemployment line who possess mad skills in social media or software and mobile development probably won’t be jobless for too much longer. In the U.S., the Labor Department says the IT job market has fully recovered from the recession, an indication of which can be seen in the top new job posting [...]
Dec 16, 2011 | Categories:Brainsnacks, Social Media, Technology, Trends | Tags: Android, Australia, careers, employment, HTML5, human resources, iOS, jobs, John D. and Catherine T. MacArthur Foundation, keywords, mobile app, MongoDB, Social Media, STEM fields, Technology, unemployment | Leave A Comment »
Consumers worldwide are expected to fork over $466 billion during the 2011 holidays—up nearly 3 percent from last year—and experts say the way we’ll spend much of this money may signal the biggest shift in shopping habits since the catalog was introduced in the late 1870s. This season, interactive tablet apps like Catalog Spree, Coffee [...]
Dec 15, 2011 | Categories:Brainsnacks, Brands, Fashion, Social Media, Technology, Trends | Tags: Anthropologie, app, branding, Catalog Spree, catalogs, Coffee Table, consumer trends, Google, iPad, Nordstrom, print, retail, retail trends, Revel Touch, Saks Fifth Avenue, Sears, Social Media, Technology, TheFind, Walmart | Leave A Comment »
Whether you’re familiar with the term “creative class,” coined by American urban studies theorist Richard Florida, you know the group we’re talking about. See that lady at your local coffee shop hammering out the next great American novel or the fellow over there in the corner working his Photoshop voodoo on an Apple laptop? They’re [...]
Dec 09, 2011 | Categories:Brainsnacks, Media, Technology, Trends | Tags: Apple, coffee shop, creative class, cultural trends, job market, laptop, Music, publishing, Richard Florida, Technology, writers | Leave A Comment »
Fewer employees make it out of their pajamas and into an office these days, as the telecommuting trend resonates with many wanting to strike a balance between life and work. Not including the self-employed, 2 percent of Americans now consider home their primary place of work. The trend hasn’t caught on everywhere though; in the [...]
Dec 06, 2011 | Categories:Brainsnacks, Technology, Trends | Tags: China, Forbes, human resources, labor, productivity, Stanford University, Technology, telecommuting, UAE, work | Leave A Comment »
The brains of teens who play video games for nine hours a week or more contain more gray matter at the core, says a new European study. The portion of the brain being examined has been connected with addiction in prior research, as it affects the interplay of emotions and behavior, but this was the [...]
Dec 01, 2011 | Categories:Brainsnacks, Health and Wellness, Technology, Youth | Tags: addiction, Berlin, brain, cultural trends, gamers, mental health, psychiatry, psychology, science, smartphones, Technology, the mind, video gamers | Leave A Comment »
Pursed for Success With more gadgets than two pockets can hold, some affluent males are toting bags that look an awful lot like women’s purses Man bags have become more socially acceptable, but it’s still a sore subject. Maybe that’s why so many names have been assigned to the modern man’s bag: the duffle, the [...]
Oct 18, 2011 | Categories:Brainsnacks | Tags: Apple, Burberry, clothes, fashion trends, Gucci, handbags, iPad, laptop, Louis Vuitton, luxury trends, male fashion, man purse, murse, purse, smartphones, Technology, Terrence Howard, the duffle, the messenger, the portfolio case, the pouch, the satchel, the tote, Versace | Leave A Comment »
A Major Upheaval U.S. college students are encouraged to major in STEM fields to fill empty positions and rev the economy When it comes to the American job market, or lack thereof, there are some troubling incongruities. For instance: Why, with 14 million people pounding the pavement looking for work, do 52 percent of U.S. [...]
Oct 17, 2011 | Categories:Brainsnacks | Tags: college, cultural trends, economy, education, job market, jobs, majors, millennials, STEM degrees, students, Technology, unemployment, university, workers | Leave A Comment »
Originally posted on the Holmes Report. Remember that Talking Heads song “Once in a Lifetime”? It could be the anthem for marketers today struggling to figure out what to do in this techy, techy world. Is the ad biz having the equivalent of a midlife crisis as it searches for ways to reach, retool and [...]
Sep 09, 2011 | Categories:Advertising, Features, Marketing, Social Media, Technology | Tags: Apple, Austin, Bill Cosby, BlackBerry, Cannes, digital, DVR, Facebook, iPhone, Jell-O, Mac, McKinsey, PC, Silicon Valley, smartphones, Social Media, Technology, tweets, Twitter | Leave A Comment »
How do you conduct your client meetings? What if your client is located across town? What if your client is located across the country—or even across the globe? I’m a firm believer that, if possible, meetings should be done face to face (especially the important ones). But today’s technology makes it so easy to conference [...]
Jul 11, 2011 | Categories:Features, PR, Technology | Tags: clients, conference calls, Disney, face-to-face, International Association of Business Communicators, Japan, phone calls, Pixar, social Web, Technology, Tokyo, U.S., WALL-E, WebEx | Leave A Comment »
Originally posted on the Huffington Post. I just want to say one word to you. Just one word. Value. Okay, that wasn’t exactly how it went. But just as our view of plastics has changed significantly since the era of The Graduate, the American dream of the 1960s—marriage, a family, a house in the suburbs [...]
Jun 02, 2011 | Categories:Features, Insights, Technology, Trends | Tags: American Dream, Bill Gates, college, college education, Dutch universities, entrepreneurs, entrepreneurship, higher education, Maastricht University, Mark Zuckerberg, New York City, online education, online university, open textbooks, Pew Research, science, Social Media, Technology, The Wall Street Journal, U.K. universities, university, university education, University Facts, University of Phoenix, University of Warwick, value | Leave A Comment »
Originally posted on Euro RSCG Worldwide’s Prosumer Report microsite. In recent months, Euro RSCG has commented on how the revolution is not just being televised, but tweeted about, updated on Facebook, and uploaded to YouTube. In our trends preview for 2011, I touched on the new face of anger and how most of us are [...]
Apr 19, 2011 | Categories:Features, Politics, Social Media, Technology, Trends | Tags: anger, change, Egypt, Euro RSCG Worldwide, Facebook, Haiti, Hurricane Katrina, Japan, John McCain, Libya, millennials, MSNBC, Obama, revolution, Social Media, social platforms, sociopolitical activism, Technology, Trends, Tunisia, Yes We Can, young people, YouTube | Leave A Comment »
Originally posted on the Huffington Post. This is the third in a series of four. See Euro RSCG Worldwide PR’s latest white paper, “Love (and Sex) in the Age of Social Media,” for more analysis about how Americans think about online romance. Around Valentine’s Day 2011, our thoughts immediately turn to…social media. Well, why not? [...]
Feb 16, 2011 | Categories:Features, Insights, Social Media, Technology, Trends | Tags: Alvin Toffler, cheating, e-love, eHarmony, Euro RSCG Worldwide, Euro RSCG Worldwide PR, face-to-face, GreenFriends.com, JDate, love, Match.com, millennials, online dating, online love, online romance, sex, Social Media, SoMe, Technology, Trek Passions, Valentine's Day, World of Warcraft | 1 Comment »
Cultivate Good Social Media Habits
This is the third in a series of 10 posts about different aspects of CEO branding. You might be sick of people talking about social media. That’s understandable. It can get tiresome when the hot topic of the month becomes the hot topic of the year and looks set to be the hot topic of [...]
Jul 18, 2012 | Categories:Brands, Features, PR, Social Media, Technology | Tags: Bill Gates, branding, CEO, CEO branding, CEOs, comments, controversy, employees, Facebook, Flickr, Forbes, humanity, Internet, investors, LinkedIn, Martha Stewart, Michael Dell, narrator, Pinterest, PR, Reddit, Richard Branson, share, Social Media, social platforms, Spotify, stakeholders, Technology, Tom Peters, Tumblr, Twitter, Vimeo, YouTube | Leave A Comment »