
[Originally published on Stamford magazine's website.] As a trendspotter, my eyes tend to be forever focused on the future, but one of my favorite ways to look back is through various linguists’ and lexicographers’ annual words of the year lists. For 2012, the rearview mirrors at the major dictionaries focused on big cultural trends and [...]
Feb 15, 2013 | Categories:Features, Insights, Trends | Tags: American Dialect Society, campaign, capitalism, dictionary, GIF, hashtag, Merriam-Webster, metrosexual, Open Dictionary, Oxford Dictionaries, Sandy, socialism, Stamford, terms, trending topics, Trends, trendspotter, vocabulary, words | Leave A Comment »

[Originally published on Stamford magazine's website.] Last year, I took the risk of being blackballed by a nation of rabid fans of the pigskin (and more than a few friends of my own) to ask the question: What is the future of football? In light of all the life-threatening injuries and dangerously destructive playing across [...]
Jan 03, 2013 | Categories:Features, Health and Wellness, Insights, Trends, Youth | Tags: brain injury, brain trauma, chronic traumatic encephalopathy, concussion, CTE, Dave Duerson, football, Football High, high school, Jovan Belcher, Junior Seau, kids, Lystedt Laws, NFL, safety, Sandy Hook, Stamford, The New York Times, Youth | Leave A Comment »

[Originally posted in the Danbury (Conn.) News-Times.] Very near to Danbury there lived a true American war hero. His name was Rob J. Lytle Jr., and you may have heard of him when his obituary turned up in local newspapers in 2010. His widow, Lori-Ann Lytle, who lives in New Milford, broke away from custom when [...]
May 28, 2012 | Categories:CSR, Features, Health and Wellness, PR | Tags: Afghanistan, Alex Lytle, Army, Bob Woodruff Foundation, Connecticut, Danbury, Disabled American Veterans, healthcare, Home Base Program, Iraq, Jim Diamond, Lori-Ann Lytle, Marian Salzman, Massachusetts General Hospital, Memorial Day, mental health, New Milford, Operation Desert Storm, Operation Just Cause, post-traumatic stress, Rob Lytle, Stamford, suicide, traumatic brain injuries, U.S. Department of Veterans Affairs, veterans | Leave A Comment »

Originally posted on the Huffington Post. There’s a real paradox today in the meaning of the word community. On one hand, we’re building our communities online and forming tribes with like-minded, digital folks who share our likes and dislikes, our restaurant recommendations and, in the case of places like Egypt, our desire for democracy. But [...]
Jun 08, 2011 | Categories:CSR, Features, Insights, Media, Trends | Tags: Andy Warhol, Austin, B2B, big business, Cambridge, Carnegie Mellon, Chicago, community, corporations, cost of living, creative class, CSR, democracy, digital, doing good, entrepreneurs, euro rscg, finance, Foursquare, government, high tech, hyperlocal, India, journalism, local, Los Angeles, Main Street, Media, microtarget, millennials, New York City, outsourcing, Patch, Pittsburgh, Richard Florida, Stamford, the arts | Leave A Comment »

This is the 12th in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. As I wrap up my series of predictions for the very near future, I want to go a bit more personal. I’m [...]
Dec 15, 2010 | Categories:Features, Social Media, Technology, Trends | Tags: alone time, alpha male, BlackBerry, brain, braininess, cancer, cell phone, clean water, clothing swap, concussions, Connecticut, craniotomy, credit, cyberbullying, debt, dopamine, e-mail, female, forecasts, home office, Indo-Chinese spices, juggling, listening, Madoff, male, Mark Zuckerberg, mobmedia, NFL, real estate, reunion, soldiers, Stamford, TBIs, Technology, Time, transparency, traumatic brain injuries, Trends, trendspotter, trendspotting, tumor, tweet, Tyler Clementi, water, WikiLeaks | Leave A Comment »

Originally posted on the Huffington Post. As a marketing and PR professional, I’m a strong advocate of the phrase “Local is the new global.” (I am not, however, a huge fan of the jargon-y term for that idea—”glocal”—even though I used to toss it around promiscuously in the late 1990s.) If you meet me at [...]
Oct 22, 2010 | Categories:Features, Health and Wellness, Politics, Trends | Tags: 2010 elections, 2010 midterm elections, anonymous donors, Barack Obama, blog, brain tumor, Bridgeport, CEO, change, Citizens United, Connecticut, Dan Malloy, Democratic, economy, glocal, governor, grassroots, Health and Wellness, health-care plan, hyperlocal, job creation, Jon Corzine, Linda McMahon, local, Local is the new global, Marketing, midterm elections, PR, public financing, public schools, Senate, Stamford, Supreme Court, taxes | Leave A Comment »

Earlier this week, I went back to school and back to a CBI—the ultimate distinction at Euro RSCG Worldwide and ERWW PR. That’s our shorthand for Creative Business Ideas, those big leaps that rewrite a brand’s potential and give it new probabilities. Back in the early days of aspiring to CBIs, we defined them as [...]
Oct 08, 2010 | Categories:Features, Insights | Tags: Africana studies, Brown University, Creative Business Ideas, Edwidge Danticat, Euro RSCG Worldwide, Financial Mail, Haiti, Haitian Initiative, Ivy League, Johannesburg, market research, Nelson Mandela, sociology, Stamford, virtual, Wyclef Jean | Leave A Comment »