Reinvention, Part II

This is the seventh in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. “There was a crooked man and he walked a crooked mile” is a nursery rhyme but could well be the leitmotif of [...]
Dec 07, 2010 | Categories:Advertising, CSR, Features, Trends | Tags: anger, Anna Nicole Smith, bankruptcy, Bernard Madoff, BP, branding, Brands, celebrities, Chelsea Handler, climate change, Coca-Cola, corporate social responsibility, corporations, CSR, Dow Chemical, Felipe Calderón, FEMSA, hydrofluorocarbons, innovators, Lindsay Lohan, Marilyn Monroe, Michael Jackson, microfinance, PepsiCo, reinvention, second chances, social entrepreneurship, social value, spokespeople, The New York Times, Tiger Woods, Tony Hayward, Tony Soprano, Trends, trendspotter, trendspotting, trust, U.N., Unilever, Wal-Mart | 3 Comments »





