
[Originally posted on Forbes.com.] It used to be that the people who presented weather and traffic segments on the news were as dry as the topics they covered. They didn’t have the fatherly gravitas of the anchorman, the dashing charisma of the foreign correspondents, or the warmth and relatability of the lifestyle reporters. They just [...]
Mar 11, 2013 | Categories:Brands, Features, Media, PR, Technology, Trends | Tags: AccuWeather, Al Roker, anchorman, Business Insider, Chuck Leavell, crowdsourcing, Dave Price, Dennis Crowley, extreme weather, Forbes.com, foreign correspondent, Google, Google Maps, hottest weather forecasters, iPhone, Jalopnik, lifestyle reporter, local broadcast, meteorologist, Mother Nature Network, national broadcast, National Weather Service, physical appearance, reality TV, Rolling Stones, sidekick, Swackett, The Early Show, Today, traffic, traffic reporter, Waze, weather, weather reporter | Leave A Comment »

[Originally posted on the Huffington Post.] Since 9/11 (and long before, actually), the world and our nation have been obsessed with a collective hatred of individuals who threaten our ways of life and promote hatred of it. But now that bin Laden, Hussein and Gadhafi are dead, who will be the object of our obscenity-laced [...]
Nov 07, 2011 | Categories:Features, Insights, Media, Politics | Tags: 9/11, anger, China, gay marriage, hate, Iran, Kim Kardashian, like, Mahmoud Ahmadinejad, Moammar Gadhafi, Occupy Wall Street, Osama bin Laden, Politics, Raul Castro, reality TV, Saddam Hussein, Tea Party, terrorist, Wall Street | Leave A Comment »

Originally posted on Fuel the Future. I’m experiencing a bit of social media myopia these days and think I need to adjust my lens. It’s getting blurry out there, isn’t it? In this crazy connected space we’re all playing in, every move we make is watched, followed and interpreted—sometimes without our consent. It’s a fact [...]
Jul 08, 2011 | Categories:Features, Social Media | Tags: ABC News, Anthony Weiner, blur, blurry, BranchOut, computer, Facebook, Fuel the Future, Google, Harvard Gazette, jobs, marketers, Marketing, networking, New York Post, online, PR, private, public, reality TV, sharing, smart phone, Social Media, social networks, Street View, Switzerland, transparency, Twitter, Unlisted Videos, YouTube | Leave A Comment »

Named “Best of the ‘Dog Blogs” by Bulldog Reporter on May 26, 2011. Oprah Winfrey changed the face of not just daytime TV but all TV. She came into our homes a quarter-century ago and faithfully returned day after day, hooking housewives, young women and even some men. I know because I am among her [...]
May 23, 2011 | Categories:Features, Media | Tags: Amazon Kindle, books, Brands, Internet, Judge Judy, Oprah Winfrey, reality TV, Ricki Lake, Spanx, television, TV | 1 Comment »

Between the launch of her first novel, A Shore Thing, and the premiere of Season Three of MTV’s “Jersey Shore,” it seems that everywhere you turn, you see Nicole “Snooki” Polizzi. (Even my uncle saw her out his window the other day, as she and her castmate JWoWW looked into buying the house across the [...]
Jan 31, 2011 | Categories:Features, Social Media | Tags: AOL, David Letterman, Facebook, ghostwriting, Jersey Shore, JWoWW, Marian Salzman, Media, MTV, New York Times best-seller, Nicole Polizzi, promotion, reality TV, Snooki, The New York Times, Trends, trendspotter, trendspotting | 3 Comments »

After nearly 25 years at “Live! With Regis and Kelly,” Regis Philbin announced last week that he would be retiring (even though it seems that the man who holds the Guinness World Record for most time logged in front of a TV camera isn’t quite ready to retire yet). Almost immediately after Regis made his [...]
Jan 25, 2011 | Categories:Features, Marketing, Media, PR | Tags: 30 Rock, AMC, American Idol, bloggers, CNN, Don Draper, Doogie Howser, E! News, Emmy Awards, entertainment, Glee, Guinness World Record, How I Met Your Mother, Jerry O'Connell, Jon Hamm, Kelly Ripa, Larry King, Live! With Regis and Kelly, Mad Men, Mark Consuelos, Marketing, Michael Gelman, Neil Patrick Harris, On Air with Ryan Seacrest, Piers Morgan, PR, public relations, reality TV, Regis Philbin, Ryan Seacrest, talk show, television, TV | 1 Comment »

In the wake of so much bad news 24/7, most of us cheered up a bit at Ted Williams’ rags-to-riches story. We all know the details: After a viral hit YouTube video, the golden-throated homeless man in Columbus, Ohio, became a guest on all the best couches (“Today,” “Late Night with Jimmy Fallon,” etc.) and [...]
Jan 17, 2011 | Categories:Advertising, Features, Marketing, Social Media | Tags: Brands, celebrities, celebrity, Cleveland Cavaliers, Columbus, economy, golden voice, Kraft, Late Night with Jimmy Fallon, marketers, Media, reality TV, reinvention, Social Media, Ted Williams, Today, underdog, YouTube | Leave A Comment »

I’ve been spotting trends for almost two decades. Trends are hard to figure and harder to tease out. Doing it right means tracking people, social momentum, brands, economies, companies—all in constant motion. But trends also mean business, especially for people in PR; we’ve got to be in and of the culture if we’re going to [...]
Jul 19, 2010 | Categories:Features, Trends | Tags: 23andMe, Brands, Brooklyn, Bushwick, cable news, CNN, David Letterman, disease profiling, emo bling, extremism, Facebook, followers, Foursquare, hyperlocal, immortality, longevity, mammograms, mayoralty, New York, obesity, PR, reality, reality TV, Robin Dunbar, simpler life, social momentum, soda tax, surreal, Survivor, The New York Times, The Onion, Trends, trendspotting, users, website, West Village, Williamsburg | Leave A Comment »

This week Bristol Palin and Levi Johnston announced that not only are they back together, but they are also (again) engaged to be married. Unlike most couples, Bristol and Levi didn’t relay the exciting news to their families first. Instead, they landed an Us Weekly cover and told the world. The news set off a [...]
Jul 16, 2010 | Categories:Features, Media, PR, Social Media | Tags: "The Bachelor", "The Bachelorette", blog, branding, Bristol Palin, celebrity, CNN, David Letterman, divorce, Facebook, gossip, Heidi Montag, Hulk Hogan, Jessica Simpson, Kate Gosselin, Krista Sutter, Levi Johnston, Linda Hogan, Media, paparazzi, PR, reality TV, Spencer Pratt, Twitter, Us Weekly | Leave A Comment »

When most people think of reality TV, they think of “The Real World,” “Survivor” and maybe even “The Hills.” Yet what all these reality shows have in common is their disconnect to reality. “The Real World” is the story of seven strangers who get to live like kings and queens, work four hours a week [...]
Jun 28, 2010 | Categories:Features, Media | Tags: Cornelia Marie, Deadliest Catch, Heidi Montag, human emotion, networks, Phil Harris, reality, reality TV, Survivor, the Discovery Channel, The Hills, The Real World | Leave A Comment »