With all the noise about mobile ads, it would be hard to blame you for just assuming print ads had died and gone to marketing heaven. But smartphone-interactive codes, specifically QR codes, have taken the traditional ad market by storm; more than 10 percent of ads in the top 100 magazines in the U.S. now [...]
Dec 12, 2012 | Categories:Advertising, Brainsnacks, Marketing, Technology, Trends | Tags: Advertising, codes, Guinness, Jossle, mobile, mobile apps, QR codes, smartphone | Leave A Comment »
QR (quick response) codes aren’t new (they’ve been used for years to track car parts in the auto industry), but they’re relatively new to most of us and their use is evolving quickly. After engineers realized that smartphones can serve as barcode readers, they encouraged marketers to rethink the phone as a means of instant [...]
May 30, 2012 | Categories:Brainsnacks, Marketing, Social Media, Technology, Trends | Tags: America, automobile industry, England, funeral industry trends, Indiana, marketing trends, QR codes, real estate trends, scan to win, Social Media, social media trends, technology trends, tombstone company | Leave A Comment »
Might résumés be going the way of college applications—all digital and no longer printed out on paper heavy with hope? Yes and no. Though some companies are asking for links to a candidate’s Web presence in lieu of a résumé while others are requiring candidates complete online quizzes or challenges, most still anticipate the résumé [...]
Mar 16, 2012 | Categories:Brainsnacks, Technology, Trends, Youth | Tags: baby boomers, electronic résumés, employment, employment trends, Generation X, job loss, job search, jobs, millennials, paper résumé, Procter & Gamble, QR codes, recession, résumé, Starbucks, teenagers, tracking systems | Leave A Comment »