On Forbes.com’s CMO Network, @havaspr CEO Marian Salzman focuses on one of the most important issues today in business: personal branding. She has talked about it through the lens of the red carpet, political beliefs, reinvention, ideas conferences, even Hurricane Sandy. She has wondered if branding should begin at birth and whether readers align their [...]
Jan 28, 2013 | Categories:Agency News, Brands, Politics | Tags: branding, British monarchy, CMO Network, Forbes.com, Hurricane Sandy, ideas conferences, Kate Middleton, Lance Armstrong, leadership, Marian Salzman, personal branding, Politics, Prince William, red carpet, reinvention, Sandy, Social Media, Timothy Ferriss, Tony Hsieh | Leave A Comment »
In the 11 years since it launched, Wikipedia has changed the world as we know it. Not only has the free, collaboratively edited encyclopedia redefined the meaning of “expert,” but it’s been blamed for everything from diminishing traditional journalism to killing Encyclopaedia Britannica. In any case, it’s being taken more seriously than ever: U.S. political [...]
Jul 12, 2012 | Categories:Brainsnacks, Social Media, Technology, Trends | Tags: Amazon, British government, British government Wikipedia, Congress, content, Google, information architecture, Jimmy Wales, Netflix, newscrafting, online reputation, Politics, Reddit, search engines, smartphones, social media trends, White House, Wikipedia, Wikipedia blacked out, Wikipedia blackout, writing Wikipedia pages | Leave A Comment »
I walked into the One Young House kitchen and saw bubbles everywhere. The dishwasher was spewing soapy, bubbly water at a rapid pace. “Cassie! Cassie!” I screamed. Cassie saw the mess on the floor and then the look on my face. She burst out laughing. We both did. A few minutes later, the situation became [...]
May 29, 2012 | Categories:Features, One Young House, PR, Social Media, Technology, Youth | Tags: journalism, One Young House, One Young World, Pittsburgh, Politics, PR, public relations, team | Leave A Comment »
Biking: a boon to the environment or urban nuisance on wheels? It depends on whom you ask. Turns out that the growing number of bicyclists in cities around the world are subject to a bit of a backlash—call it a “backpedal.” And nowhere are the complaints more loudly heard than in New York City (natch). [...]
Jan 27, 2012 | Categories:Advertising, Brainsnacks, Marketing, Politics, PR, Trends | Tags: Advertising, American cyclists, bicycle, bicycle accident, bicyclist, biking, biking accident, British cyclists, Dutch cyclists, environmental movements, global trends, Marketing, Politics, public relations, transportation trends | Leave A Comment »
Researchers are now looking to Twitter, 175 million users strong, to predict global mood, inform scientific research, make investment predictions, even spawn mighty protests—the Occupy movement can be traced back to a single tweet on July 13 urging people to #OccupyWallStreet. Thank not just Twitter but also the all-mighty hashtag for that one. The hashtag, [...]
Jan 04, 2012 | Categories:Brainsnacks, Social Media, Trends | Tags: #HurricaneBawbag, 2012 campaign, Babble, Barack Obama, daddy bloggers, hashtag, House of Commons, Kim Kardashian, Nancy Pelosi, Occupy Wall Street, Politics, Reince Priebus, Russian protesters, Social Media, Twitter | Leave A Comment »
[Originally posted on the Huffington Post.] Since 9/11 (and long before, actually), the world and our nation have been obsessed with a collective hatred of individuals who threaten our ways of life and promote hatred of it. But now that bin Laden, Hussein and Gadhafi are dead, who will be the object of our obscenity-laced [...]
Nov 07, 2011 | Categories:Features, Insights, Media, Politics | Tags: 9/11, anger, China, gay marriage, hate, Iran, Kim Kardashian, like, Mahmoud Ahmadinejad, Moammar Gadhafi, Occupy Wall Street, Osama bin Laden, Politics, Raul Castro, reality TV, Saddam Hussein, Tea Party, terrorist, Wall Street | Leave A Comment »
This is the sixth in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. We hear the word “reinventing” applied to systems all the time: reinventing capitalism, reinventing credit options. Reinventing health care, politics, journalism, food, [...]
Dec 06, 2010 | Categories:Features, Health and Wellness, Social Media, Technology, Trends | Tags: airport security, Arizona State University, Barack Obama, Bill and Melinda Gates Foundation, capitalism, change, Cindy Sherman, credit, Daily Beast, entrepreneurs, Europe, Flint, Health and Wellness, innovators, Ireland, Jewish Museum, journalismf, Madonna, Marc Andreessen, Martin Luther King Jr., Maslow's pyramid, Match.com, Michigan, midlife, mobile photo sharing, mycasting, Netscape, online dating sites, ood, Oprah, optimism, Peace Corps, PicPlz, Politics, recession, recommitment, reflection, refocus, reinvention, resiliency, retirement, Roger Ebert, San Francisco, Silicon Valley, Social Media, SoMe, Spain, tech, TED, Trends, trendspotter, trendspotting, U.S., we can, Yes | 3 Comments »
This is the first in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. Despite the relatively peaceable environment abroad—there’s a successful coalition, for now, in the U.K., and Australians still appear confident despite debt problems—the [...]
Nov 29, 2010 | Categories:Advertising, Features, Politics, Social Media, Trends | Tags: Alaska, anger, Aqua Buddha, AT&T, Australia, banks, Barack Obama, Bill Clinton, Boardwalk Empire, Brands, Buddhist, Chris Matthews, consumers, cyberstalking, Dalai Lama, defense, Denny's, digital media, domestic violence, eavesdropping, Election Day, elections, emotion, FP7 Doha, freedoms, Gap, government, iPhone, Jack Conway, John Yarmuth, Keith Olbermann, Kentucky, millennials, MSNBC, Nancy Pelosi, network, nostalgia, Politics, poor, privacy, Prohibition, Rand Paul, Saddam Hussein, Samsung, school, Seth Godin, Sigmund Freud, Social Media, SoMe, taxes, Tea Party, Trends, tweet, Twitter, U.K., U.S. | 11 Comments »
Much has been written about the study published in Science last month that ranked the happiest states in the U.S. Economists Andrew J. Oswald of the University of Warwick in England and Stephen Wu of Hamilton College in New York analyzed data from 1.3 million Americans in all 50 states and the District of Columbia and compared [...]
Feb 04, 2010 | Categories:Features, Marketing | Tags: cause marketing, Connecticut, happiness, Media, Politics | Leave A Comment »
A little over a year ago, I was arguing that Illinois was the new trend capital. Trendspotters like me had looked at New York and L.A. to death, and the time had come to look at the Midwest. Illinois is, after all, the state that gave us Oprah and Obama. Its residents ranked high in donating [...]
Jan 18, 2010 | Categories:Features, Insights, Politics | Tags: Connecticut, Obama, Politics, recession | Leave A Comment »
Copenhagen was a failure. Despite going into it with fairly measured expectations, the agreement, or lack of it, is a massive disappointment and a costly missed opportunity for the planet. What we needed from the Copenhagen summit was a global, binding and fair climate agreement, and we came out of it with none of those [...]
Dec 23, 2009 | Categories:Features, Insights, Politics | Tags: Africa, China, climate change, Europe, London, Obama, One Young Word, Politics, Tck Tck Tck | 1 Comment »
If 2008 had a word of the year, it was arguably “change.” It was a wildly successful campaign slogan but more than that: the sudden shift from the age of excess to the new restraint, revolutions in the media and marketing worlds, the whiplash pace of…everything. The ancient Greek philosopher Heracleitus said, “Nothing endures but [...]
Oct 21, 2009 | Categories:Features, Insights | Tags: Media, Politics | Leave A Comment »
