Can PR Do Cannes?
Originally posted on Fuel the Future. It was a big week in Cannes, and I just flew home. From Jacksonville. So here I am in Connecticut trying to decide if I have Cannes envy after following my friends and colleagues in France on Facebook and Twitter. But what I’ve decided is that maybe Cannes isn’t [...]
Music Lessons
Those who know me well are quite aware that I am a total, complete, unabashed music addict. Recently, because of my high concert-ticket purchasing volume, I was invited to attend “This Is Music: Social Media Secrets” at the Knitting Factory in Brooklyn, N.Y. The event consisted of a meet-and-greet mixer, a panel discussion, and a [...]
Down the PR Measurement Rabbit Hole
Until someone identifies an innovative new way to put a hard dollar value on PR results, it is time to give the endless discussion about measurement a rest. There is nothing more to say. As PR professionals dive deeper and deeper into the swirling abyss that is the debate over measurement, we see all the [...]
