Posts Tagged ‘McDonald’s’

Trendspotting: Food That’s Not Just Fast

It seems as if not a day goes by that an unlucky patron finds something exceptionally off-putting in his fast-food meal. Fortunately, the fast-food industry has responded and begun moving in a pretty surprising direction for the business: quality. Industry leader McDonald’s has put out an ad campaign that focuses on its ingredients and puts [...]


On Brain Blur

On Brain Blur

[Originally posted on the Huffington Post.] Everybody’s talking about the inevitable social media fatigue setting in, but I myself am having a wicked case of brain blur. At any given time, my head is filled with ways to solve problems that often have no answer, as in trying to make sense of how to communicate [...]


Rumors Gone Wild

Rumors Gone Wild

[Originally posted on the Huffington Post.] Behold the velocity of change, where technology has enabled a Mach 11 approach to spreading and receiving information. And as an outcome of all this now-or-now business, the rumor mill is not only buzzing but also shouting down the lane. It’s not at all unlike the virus portrayed in [...]


Heady Romances (But Can They Transcend the Buzz?)

Heady Romances (But Can They Transcend the Buzz?)

Originally posted on the Holmes Report. I’m not sure anyone could have predicted the madness—the sheer intensity of the late-summer romance between fast-fashion-hungry shoppers and Missoni’s line for Target. From Manhattan to Memphis, the blink-and-it-was-gone pop-up collection from the Italian luxury goods maker was a hit beyond Target’s wildest dreams—testing the mettle and resourcefulness of [...]


Retiring Ronald McDonald

Retiring Ronald McDonald

Originally posted on the Holmes Report. Is Ronald McDonald about to retire his wig? According to the AP, Mr. McDonald, at 48, is in the throes of a midlife crisis. That flame-haired icon of a greasy, fries-filled youth may be hitting the highway and looking for other work soon. With all of the sensitivity toward [...]


Hands Off Ronald!

Hands Off Ronald!

Far be it from me to condone the nutritional value of the food at McDonald’s (although they have been trying a little harder lately), but when it comes to Ronald? Hands off! In one of the more potentially forgettable yet memorable points in my early public relations career, I spent several days chauffeuring a Ronald [...]