Posts Tagged ‘Marc Jacobs’

Turning Your Name into a Brand

Turning Your Name into a Brand

[Originally posted on Forbes.com.] To a certain extent—in this age of marketing ourselves, finding our niches and explaining how our distinctive personal backstories make for unique selling propositions—all our names are brand names. But some have gone above and way beyond. That’s especially true in the world of fashion, where some of the most iconic [...]


Trendspotting: Cutting the Cost of High Fashion

Designers might be showing off their news lines of the season, but as the economy continues to recover so very slowly, fashion-forward consumers aren’t able to afford what they used to. This has meant making the newest high-end designers as affordable as possible, with such businesses as Rent the Runway, where users rent designer clothing [...]


Trendspotting: Sew Cute

First came “babyccinos” and iPad apps for infants—now there are these, just some of the outrageously priced designer children’s items offered in the burgeoning market for stylish tots: a frothy little Lanvin dress that retails for $1,200, a fuchsia puffer jacket from Moncler priced at $380 and a pair of $132 True Religion cargo pants. [...]


Trendspotting: Uniformly Appealing

The biggest takeaway from New York Fashion Week came marching, not sashaying, out of Lincoln Center’s Damrosch Park. Military-inspired pieces could be found in numerous Fall 2012 collections—from Alexander Wang (who outfitted Gisele Bündchen in a buttoned-up-to-the-throat black leather trench coat) to Prabal Gurung (who had one of his PYTs in a cape and neoprene [...]


Cheryl Tan on Fashion and Food

It’s New York Mercedes-Benz Fashion Week, and around this time in previous years you could usually find fashion writer Cheryl Tan sifting through many invitations to runway shows at her desks at InStyle or The Wall Street Journal and updating her Facebook status about where she was and what she was seeing. Since leaving her [...]


From Fashion Blogger to CMO: Daniel Saynt on SoMe and More

Now more than ever, fashion bloggers are gaining credibility within the fashion industry. Many are serving as trendsetters, influencing readers’ shopping decisions with their content and recommendations. A few bloggers have even earned acclaim from industry veterans—Tavi Gevinson of Style Rookie styled shoots for BlackBook magazine, Swedish blogger Elin Kling produced a collection for H&M, [...]