Bubble, Bubble, Toil? No Trouble

I walked into the One Young House kitchen and saw bubbles everywhere. The dishwasher was spewing soapy, bubbly water at a rapid pace. “Cassie! Cassie!” I screamed. Cassie saw the mess on the floor and then the look on my face. She burst out laughing. We both did. A few minutes later, the situation became [...]
May 29, 2012 | Categories:Features, One Young House, PR, Social Media, Technology, Youth | Tags: journalism, One Young House, One Young World, Pittsburgh, Politics, PR, public relations, team | Leave A Comment »
The Waiting Is Over

Anticipation, they say, is often more nerve-wracking than completing the task. I, along with three other interns, could not wait to start working with @erwwpr and One Young World. Feeling on top of the world as we stepped into the castle-looking PPG Place, we began our summer adventure. As you might know, the One Young [...]
May 22, 2012 | Categories:CSR, Features, Media, One Young House, PR, Social Media, Youth | Tags: communication, interns, internship, journalism, One Young House, One Young World, Pittsburgh, public relations, video editing | Leave A Comment »
Corporations: Pillars of the Community?

Originally posted on the Huffington Post. There’s a real paradox today in the meaning of the word community. On one hand, we’re building our communities online and forming tribes with like-minded, digital folks who share our likes and dislikes, our restaurant recommendations and, in the case of places like Egypt, our desire for democracy. But [...]
Jun 08, 2011 | Categories:CSR, Features, Insights, Media, Trends | Tags: Andy Warhol, Austin, B2B, big business, Cambridge, Carnegie Mellon, Chicago, community, corporations, cost of living, creative class, CSR, democracy, digital, doing good, entrepreneurs, euro rscg, finance, Foursquare, government, high tech, hyperlocal, India, journalism, local, Los Angeles, Main Street, Media, microtarget, millennials, New York City, outsourcing, Patch, Pittsburgh, Richard Florida, Stamford, the arts | Leave A Comment »
The Importance of Patch and the Rise of Hyperlocal Media

We already know the world has gone hyperlocal—from rooftop gardens to online deals for everything from facials near your home to ceviche dinners close to your office on LivingSocial, Groupon and Dealtificate. The media industry is no exception, and right now I’m watching the Patch.com model as a symbolic nod to where the future of [...]
May 05, 2011 | Categories:CSR, Features, Media, Social Media, Trends | Tags: Alvin Toffler, Anna Wintour, AOL, CNBC, Coke, Connecticut, CSR, Dealtificate, digital, doing good, Facebook, Fashion, Google, Groupon, hyperlocal, hyperlocalism, information society, journalism, LivingSocial, local, Local is the new global, news, newspaper, Patch, Pepsi, Social Media, Steve Case, Tavi Gevinson, television, The Third Wave, Tim Armstrong | 1 Comment »
Reflections on a PR Education

With a daughter heading off to college this fall, I’ve got a lot to reflect on when it comes to career decisions and higher education. I’m ambivalent about the fact that my daughter is pragmatic and has chosen an undergraduate business school over a liberal arts education. Yet a liberal arts education feels like a [...]
Jun 29, 2010 | Categories:Advertising, B2B, Features, PR, Social Media | Tags: Advertising, aspirational, business school, communications tool, Cutlip and Center, e-mail, ethics, Facebook, higher education, Johnson & Johnson, journalism, liberal arts, market research, McNeil Consumer Healthcare, PR, public relations, Tony Hayward, Twitter, tylenol | Leave A Comment »




