Here and Now

While anyone would argue that Generation Y’s potential is immeasurable, the reality is that the expectation of immediate results is something unique to my peers. Gratification now comes so easily with social media, smartphones and numerous other ways to access the Internet at virtually any time and place. (Ha. Virtually. Get it?). This “now” way [...]
May 30, 2012 | Categories:Advertising, Features, Social Media, Technology, Trends, Youth | Tags: connected, connection, Generation Y, Google, Hyundai, instant gratification, Internet, Jeff Bridges, Kelly Mooney, millennials, now, Social Media, The Ten Demandments, virtual | 1 Comment »
Between Texts

We are an instant gratification society with an insatiable need for communication. Call it an addiction. While others might lament this, the fact is, it’s shaping our social habits. One example is the migration from email to instant messaging in the office—and in life. (It’s odd to think of email as a more discursive mode [...]
Jun 16, 2011 | Categories:Advertising, Features, PR, Social Media, Technology | Tags: communication, conversation, instant gratification, instant messaging, John Hancock, PR strategy, texting, William Blake | Leave A Comment »






