[Originally posted on Forbes.com.] Last weekend, I came across an interesting article in The New York Times about people who had Livestrong tattoos and how they felt about them now. The upshot is that most of them—at least most of the people quoted in the article—don’t have a great deal of regret. They got the [...]
Feb 21, 2013 | Categories:Brands, CSR, Fashion, Features, Marketing, Trends | Tags: Andrew Weil, Angelina Jolie, Ashley Olsen, Brad Pitt, brand identity, brand logo, brand names, branding, Brangelina, cancer, celebrity, celebrity brand, CFDA, cookware, crisis, Drew Barrymore, Emeril Lagasse, Fashion, Fergie, France, Gwen Stefani, identity, JKL, Just Keep Livin Foundation, Kardashian, L.A.M.B., Lance Armstrong, Lily Munster, Livestrong, Marilyn Monroe, Mary-Kate Olsen, Matthew McConaughey, Maxim, Megan Fox, Miraval, Parker rating, personal brand, personal branding, rosé, tattoo, The New York Times, The Row, Trends, typecast, Womenswear Designer of the Year, Yahoo | Leave A Comment »
[Originally posted on CNBC.com.] I recently came across some survey data that suggests 2013 will be a tough year for CEOs—or, at least, many of them believe that it will be. Now that the economy’s “green shoots” of recovery are starting to bud into potential blossoms, expectations are up in terms of performance. It’s no [...]
Feb 19, 2013 | Categories:Brands, Features, Social Media | Tags: board of directors, brand, brand building, branding, CEO, CEO Snapshot Survey, chief executive, CNBC, corporate brand, economic recovery, Facebook, Harris Interactive, human, human brand, Humanize, identity, Jamie Notter, leadership style, Maddie Grant, management, Mark Zuckerberg, personal brand, personal values, profile, recession, RHR International, Richard Branson, Social Media, stakeholder activism, strategy, team, the economy, Thomas Saporito, Tony Hsieh, transparency, Virgin, Zappos | Leave A Comment »
[Originally posted on Forbes.com.] I recently got a humorous pitch from a real estate agent in New Hampshire, where, he wrote in his email, “there is a theme-branding wave that is part capricious, part serious business.” At first his proposal made me giggle, but then I saw how it reflects the ways in which personal branding [...]
Jan 15, 2013 | Categories:Brands, Features, Marketing, Politics | Tags: branding, Brands, community branding, corporate branding, freedom, identity, libertarian, liberty, Live Free or Die, Marketing, New Hampshire, PorcFest, porcupine, real estate, state | Leave A Comment »
Nineteen thousand Facebookers die every day, and now that Facebook has launched Timeline, which begins at birth, there’s really only one logical way for it to end, in the words of Ross Andersen in The Atlantic, isn’t there? Modern-day philosophers say that our ritual of communicating with late loved ones, or even celebrities, by posting [...]
Jun 14, 2012 | Categories:Brainsnacks, Social Media, Trends | Tags: Dead Soci.al, death, Facebook, Facebook death, Facebook timeline, Gmail, Google, identity, If I Die, philosophy, social media trends, social media will, Twitter | Leave A Comment »
I have spent the greater part of the past few years poring over fashion blogs, designer websites and photographs from impossibly distant events like the Met Gala or the Cannes Film Festival. I can identify an article of clothing purchased from any major retailer, if not just because I recognize it, but also because I [...]
Jun 08, 2012 | Categories:Fashion, Features, Marketing, Social Media, Trends | Tags: beauty, bloggers, Cannes Film Festival, clothing, consumer, designer, Fashion, fashion bloggers, fashion blogs, fashion trends, identity, media literacy, Met Gala, Pittsburgh, retail, self-esteem, Trends, websites | Leave A Comment »
