Trendspotting: Paying Customers
U.S. companies are more commonly offering employees at least two health insurance options: traditional or consumer-directed. The latter lets employees pay their health bills from a pretax savings account. Known for their low premiums and high deductibles, consumer-directed plans have gone from niche to mainstream; in 2006, 4 percent of workers were signed on for [...]
Jul 03, 2012 | Categories:Brainsnacks, Health and Wellness, Marketing, Politics, Trends | Tags: American healthcare, Barack Obama, consumer-directed healthcare, George W. Bush, health affairs, health care trends, healthcare marketing, healthcare trends, high-deductible healthcare, Hispanic, Latina, president obama | Leave A Comment »
