This is the eighth in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. What is anything, or anyone, worth today? It’s clearly a question for which the old “lies, damned lies and statistics” quote could [...]
Dec 08, 2010 | Categories:Features, Trends | Tags: banks, bonuses, Census, compensation, emo bling, emotional connections, friends, GE, gold, Goldman Sachs, Harley-Davidson, job creation, job seekers, Larry Ellison, Paul Krugman, pay, real estate, ReMIND.org, the Fed, Trends, trendspotter, trendspotting, Verizon, Wal-Mart, Wall Street, work, worth | 3 Comments »
I’ve been spotting trends for almost two decades. Trends are hard to figure and harder to tease out. Doing it right means tracking people, social momentum, brands, economies, companies—all in constant motion. But trends also mean business, especially for people in PR; we’ve got to be in and of the culture if we’re going to [...]
Jul 19, 2010 | Categories:Features, Trends | Tags: 23andMe, Brands, Brooklyn, Bushwick, cable news, CNN, David Letterman, disease profiling, emo bling, extremism, Facebook, followers, Foursquare, hyperlocal, immortality, longevity, mammograms, mayoralty, New York, obesity, PR, reality, reality TV, Robin Dunbar, simpler life, social momentum, soda tax, surreal, Survivor, The New York Times, The Onion, Trends, trendspotting, users, website, West Village, Williamsburg | Leave A Comment »
