The Connectivity Conundrum

Now that all the college kids in my neighborhood are back at school after the year-end holidays and January terms, I’ve been thinking about parent-child connectivity. (My children are still small, but in our always-on world, I know I’ll have to address this sooner than I might think.) I heard a story not too long [...]
Feb 13, 2013 | Categories:Features, Insights, Social Media, Technology, Youth | Tags: cellphone, child, children, college, connection, connectivity, day care, email, Facebook, George Washington University, helicopter parent, involvement, National Survey of Student Engagement, NPR, parent, parenting, phone, preschool, smartphone, student, text, tweet, Twitter | 1 Comment »
Stormy Weather for Retailers

Our CEO, Marian Salzman, said it best on Facebook a few days ago while trapped in her Connecticut home without electricity or water for her bathroom, and with the fire department on her property because of sparks from live wires: “On a morning like this, Saks trying to sell me Jimmy Choos and LivingSocial offering [...]
Nov 02, 2012 | Categories:Brands, CSR, Fashion, Features, Marketing, Media, PR, Social Media | Tags: American Apparel, Battery Park, Brands, Connecticut, Cov Charney, disaster, Duracell, East Coast, email, Hurricane Sandy, LivingSocial, Marian Salzman, New York City, Panera, Panera Bread, Racked, recovery, retail, retail stores, retailers, Saks Fifth Avenue, Sandy, Social Media, Twitter | Leave A Comment »
Trendspotting: Web Fix
Ever experienced a peculiar surge of elation when you watch the “likes” pile up on one of your Facebook statuses? This particular joy—triggered by, say, a small video-game victory, clever tweet or kind text message—is probably derived from the neurotransmitter dopamine, which sets our brains’ pleasure circuits ablaze. More scientists today are comparing this biological [...]
Jan 24, 2012 | Categories:Brainsnacks, Health and Wellness, Social Media, Technology, Trends | Tags: Diagnostic and Statistical Manual of Mental Disorders, DSM, email, Facebook, Internet, Internet addiction, Internet Compulsion Disorder, pathological Internet misuse, psychology, smartphone, Social Media, social media trends, sociology, Technology, Twitter | Leave A Comment »
Trendspotting: Smile, You’re on Twitter
Emoticon Marketing As emoticons pick up steam, more marketers—and even scholars—turn to them for sentiment analysis If you believe the New York Times, there’s been an explosion of emoticon usage in the email exchanges of the dourest of colleagues; if you believe Jezebel,
Oct 26, 2011 | Categories:Brainsnacks | Tags: Apple, communication, email, emoticons, JELL-O Pudding Mood Monitor, Marketing, marketing research, mood, mood research, social marketing, Social Media, text messages, texting, Twitter | Leave A Comment »





