Five Things to Think About as Facebook Goes Public
[Originally posted on CNBC.com.] With the Facebook IPO looming and everybody watching, I’m wondering if the social network to end all social networks is going to live up to the hype. (Could anything live up to all this hype?) With big advertisers not convinced that Facebook is a good platform to propel brands forward and [...]
Getting Personal
How do you conduct your client meetings? What if your client is located across town? What if your client is located across the country—or even across the globe? I’m a firm believer that, if possible, meetings should be done face to face (especially the important ones). But today’s technology makes it so easy to conference [...]
