[Originally posted on Forbes.com.] With last week’s news that Tony Hsieh, CEO of Zappos, and his Downtown Project have pledged $1 million to Venture for America to help revitalize downtown Las Vegas (full disclosure: My agency helped spread the word through pro bono media outreach), I got to thinking about the role of character [...]
Dec 12, 2012 | Categories:Brands, Features | Tags: Amazon.com, authentic, authentic communication, bad boy, BitTorrent, branding, character, community, content, corporate culture, customer service, Delivering Happiness, Downtown Project, Fast Company, Forbes.com, good guy, human element, Jeff Bezos, Noah Fleming, old-fashioned values, open communication, personal branding, The 4-Hour Workweek, Timothy Ferriss, Tony Hsieh, Venture for America, Zappos | Leave A Comment »
Our propensity to be sweet as pie—or not—may be genetic. In a new survey, researchers asked whether participants agreed with statements like “Human nature is basically good” and evaluated their charitable behaviors while also combing their DNA for the presence of genes associated with social behavior. The study found that we’re less likely than ever [...]
Aug 23, 2012 | Categories:Brainsnacks, CSR, Health and Wellness, Trends | Tags: A/A oxytocin receptor, A/G oxytocin receptor, airline, CEO trends, charity, CSR, CSR trends, customer service, Harvard Business Review, kindness, oxytocin, oxytocin kindness, oxytocin trust, psychology, science, workplace trends | Leave A Comment »
What can we learn from people who have created a brilliant Brand Me? In today’s highly curated world of social networking, it’s more important than ever to let your personal brand beacon hit new heights. Your brand can incorporate everything from the hobbies you pursue in off-hours (as if that exists with the always-on, 24/7/365 [...]
Jun 04, 2012 | Categories:Brands, Fashion, Features, Insights, Marketing, Social Media, Technology | Tags: ambition, Apple, Bethenny Frankel, blog, blogosphere, Brand Me, Brands, business, C-suite, CEO, confidence, creativity, customer service, Dunkin' Donuts, Erika Napoletano, fearlessness, good, good taste, innovation, Internet, Lauren Bush, LeBron James, LinkExchange, Marketing, Microsoft, Nike, personal brand, planning, Ralph Lauren, RedheadWriting, Richard Branson, SapientNitro, Skinnygirl, Social Media, Steve Jobs, Tony Hsieh, Virgin Atlantic, Zappos | Leave A Comment »
