Havas PR North America is passionate about cause work—and we think that’s an understatement. In January, we were named to PR News’ CSR A-List for the second year in a row, for our long-term commitment to doing good work, especially our research into causes, our Baker’s Dozen initiative (donating $1 million in time for every [...]
Apr 08, 2013 | Categories:Agency News, CSR, Marketing, Media, PR | Tags: @havaspr, Baker's Dozen, breast cancer, cause, cause-related marketing, community, CSR, CSR A-List, Ford, good work, Havas PR North America, media coverage, nonprofit, One Young World, Pittsburgh, PR News CSR A-List, SABRE, Warriors in Pink | Leave A Comment »
Last week, our pro bono clients and friends Robbie and Alissa Parker sat down with Norah O’Donnell of CBS News to talk about their 100-day journey since the tragedy in Newtown, Conn., where their daughter Emilie was killed. When we discovered on the day after the terrible event last December that a former Havas PR [...]
Mar 27, 2013 | Categories:Agency News, CSR, Media | Tags: Alissa Parker, Blue Star, cause, CBS News, Connecticut, CSR, CT, Emilie Parker, Emilie Parker Art Connection, Havas PR, JoMarie Fecci, legacy, Media, Newtown, Norah O'Donnell, Parker, pro bono, Robbie Parker, video, website | Leave A Comment »
New business is what makes us very happy, because it is brainfood for the mind and soul. So we’ve been pigging out in February, a month of intensive learning, with topics ranging from music to advocacy, NGOs to personal care (all our new wins are confidential, but think pharma and cause). If you don’t love [...]
Feb 26, 2013 | Categories:Agency News, Fashion, Health and Wellness, PR | Tags: advocacy, brainfood, cause, change, CSR, learning, Music, new business, NGO, personal care, pharma | Leave A Comment »
Havas PR North America is part of the global Havas PR collective, a borderless group of agencies worldwide that are connected for one commitment: Getting to the future first. Faster. We’re ranked ninth in size and third in social media effectiveness among all PR agencies globally, we’re CSR leaders, we include a Financial Agency of [...]
Feb 02, 2013 | Categories:Agency News, CSR, PR, Social Media | Tags: Cannes, Carrefour, collaboration, CSR, European Commission, Financial Agency of the Year, Future First, global, global collective, Havas PR, Havas PR North America, Healthcare Agency of the Year, local, momentum, Social Media | Leave A Comment »
For the second year that PR News has compiled a CSR A-List, Havas PR has been on it. This year, we were one of the chosen 10 for our long-term commitment to doing good work, especially our research into causes, our Baker’s Dozen initiative (donating $1 million in time for every $12 million in revenue), [...]
Jan 08, 2013 | Categories:Agency News, CSR, Media, PR, Social Media, Technology | Tags: Baker's Dozen, blog, Bulldog Reporter, CSR, CSR A-List, digital, Ellen DeGeneres, Ford Warriors in Pink, media relations, PR News, social, The French Will Never Forget, traditional media, Transitions Optical, Urban Zen Foundation, video | Leave A Comment »
[Originally posted on the Huffington Post.] This is the eighth in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, was published on 12/12/12 and is available at 120MBooks.com. Salzman [...]
Dec 28, 2012 | Categories:CSR, Features, Politics, Social Media, Technology, Trends | Tags: Apple, Arab Spring, corporate social responsibility, CSR, debt, economic crisis, Google, mindfulness, Occupy, positive psychology, simplify, spending, stress, Tea Party, Trends, trendspotter, trendspotting, What's Next? | Leave A Comment »
[Originally posted on Forbes.com.] To a certain extent—in this age of marketing ourselves, finding our niches and explaining how our distinctive personal backstories make for unique selling propositions—all our names are brand names. But some have gone above and way beyond. That’s especially true in the world of fashion, where some of the most iconic [...]
Dec 19, 2012 | Categories:Brands, Fashion, Features, Marketing, Trends | Tags: Alexander Wang, Balenciaga, brand, brand name, Brands, Chanel, CSR, Dita Von Teese, Donna Karan, entrepreneur, evolution, Fashion, Karl Lagerfeld, Kenneth Cole, Louis Vuitton, Marc Jacobs, Marketing, Martha Stewart, personal branding, personality, Ralph Lauren, risks, The New York Times, Tommy Hilfiger | Leave A Comment »
Today is exceptional for numerous reasons—just ask the thousands of couples who plan to get married on this special date: 12/12/12. For Havas PR, this day (the last triple date for 100 years) marks the finale of one terrific agency initiative and the debut of our next one. (120M Books is what it’s called; read [...]
Dec 12, 2012 | Categories:CSR, Features, PR, Trends | Tags: #GivingTuesday, 12 Days of Havas, 12/12/12, 120M Books, 2013, airbnb, Bob Woodruff Foundation, corporate social responsibility, CSR, David Jones, Delete Blood Cancer, e-publishing, education, event planning, GMHC, Havas PR, Havas Worldwide, Home Base Program, Hurricane Sandy, Indigenous Peoples Law & Policy Program, K.I.D.S., love, media relations, money, One Young World, Pajama Program, PR News CSR A-List, relationships, Ronald McDonald House of New York, Trends, trendspotter, trendspotting, University of Arizona, Venture for America, weather, What's Next? | Leave A Comment »
As part of the 12 Days of Havas and for the 2012 holiday season, Havas PR and Havas Health are focusing efforts on giving back to those in need. Though superstorm Sandy has passed, much of her destruction remains. To ensure a bright holiday for children affected by the storm, Havas has chosen to donate [...]
Dec 12, 2012 | Categories:CSR, Features, Youth | Tags: 12 Days of Havas, children, corporate social responsibility, CSR, Havas Health, Havas PR, Hurricane Sandy, K.I.D.S., kids, Kids in Distressed Situations | Leave A Comment »
Each year as my family sits around the dinner table at the holidays, my father, a Vietnam veteran, takes a moment to remember our troops. It’s always a special reminder about how lucky we are to be celebrating the holidays with our family and that it is in huge part thanks to the men and [...]
Dec 12, 2012 | Categories:CSR, Features, Health and Wellness | Tags: 12 Days of Havas, Bob Woodruff Foundation, corporate social responsibility, CSR, Havas PR, post-traumatic stress, Stand Up For Heroes, traumatic brain injury | Leave A Comment »
When we were bouncing around ideas for our holiday initiative, one thing we really wanted to achieve was not only working on programs that represent our corporate values but also spreading our wings to work on projects that our staff are passionate about. Havas PR has been committed to supporting the military and our veterans [...]
Dec 10, 2012 | Categories:CSR, Features, Health and Wellness | Tags: 12 Days of Havas, corporate social responsibility, CSR, Havas PR, Home Base Program, Massachusetts General Hospital, Red Sox Foundation | Leave A Comment »
An entrepreneurial spirit runs deep at Havas PR and our parent company, Havas Worldwide, and that is why we chose Venture for America as one of the organizations to which we’re donating time during our 12 Days of Havas. Venture for America is a program for young, talented college graduates to spend two years in [...]
Dec 10, 2012 | Categories:CSR, Features, Media, PR, Youth | Tags: 12 Days of Havas, corporate social responsibility, CSR, Downtown Project, entrepreneurialism, entrepreneurs, Havas PR, Havas Worldwide, Las Vegas, Teach for America, Tony Hsieh, Venture for America, Zappos | 1 Comment »
When my colleagues at Havas PR were looking for suggestions for organizations to help during our 12 Days of Havas effort, I immediately recommended Pajama Program. Pajama Program delivers warm pajamas and books to children in need. I have volunteered for this organization several times, so it is near and dear to my heart. Based [...]
Dec 06, 2012 | Categories:CSR, Features, PR, Youth | Tags: 12 Days of Havas, children, corporate social responsibility, CSR, giving, Havas PR, kids, Pajama Program | Leave A Comment »
Having worked on many cause-marketing initiatives at Havas PR for the past three years, from veterans support to Haiti earthquake relief, I am thrilled to be helping out an education program recognized for its great work in traditional and Indian law. Education projects have always been a passion of mine. I currently run an after-school [...]
Dec 05, 2012 | Categories:CSR, Features, Media, PR | Tags: 12 Days of Havas, American Indians, corporate social responsibility, CSR, giving, indigenous peoples, Indigenous Peoples Law & Policy Program, James Anaya, James E. Rogers College of Law, law school, media relations, Native Americans, public relations, tribal governments, University of Arizona | Leave A Comment »
Before most children take off their Halloween costumes, the holiday shopping season starts with an influx of commercials flooding our favorite TV shows and retailer emails flooding our inboxes. Although I admit to partaking in those Black Friday sales and Cyber Monday deals, part of me always feels guilty that the real meaning of the [...]
Dec 03, 2012 | Categories:CSR, Features, Media, PR, Social Media | Tags: #GivingTuesday, 12 Days of Havas, 120M Books, Black Friday, Bob Woodruff Foundation, celebrity, charitable organizations, community, CSR, Cyber Monday, doing good, Donna Karan, Havas PR, Heroes at Home, holidays, Hurricane Sandy, media relations, philanthropy, PR News CSR A-List, retail, shopping, Urban Zen Foundation, veterans, Warriors in Pink, What's Next? | Leave A Comment »
On Dec. 12, Havas PR will launch its new publishing wing, 120M Books, with its first e-book, What’s Next? What to Expect in 2013. To celebrate, Havas PR is launching the 12 Days of Havas, an initiative for which staff will donate time to a different charitable organization every day for 12 straight days leading [...]
Nov 30, 2012 | Categories:CSR, Features, PR | Tags: #GivingTuesday, 12 Days of Havas, 12/12/12, 120M Books, agency initiative, charitable giving, charities, City Harvest, collaboration, corporate social responsibility, creativity, CSR, giving, GMHC, Havas PR, holidays, Hurricane Sandy, Jay Williams, Madison Avenue, passion, public relations, publishing, rebranding, Ronald McDonald House, thought leadership, volunteering | 2 Comments »
Of all the public relations campaigns created around the globe last year, Havas PR’s “A Hero’s Song” is one of the 50 best, winning the Retailers class from the Global SABRE Awards last week. Part of the “Portrait of Heroes” campaign that we developed and implemented for Sears Heroes at Home, which supports service members, [...]
Oct 09, 2012 | Categories:Agency News, CSR, PR | Tags: "A Hero's Song", "Can't Say Goodbye", "Portraits of Heroes", cause, Clio, CSR, Global SABRE Awards, PR News, PRWeek, retail, SABRE Awards, Sears, Sears Heroes at Home, veterans | Leave A Comment »
Our propensity to be sweet as pie—or not—may be genetic. In a new survey, researchers asked whether participants agreed with statements like “Human nature is basically good” and evaluated their charitable behaviors while also combing their DNA for the presence of genes associated with social behavior. The study found that we’re less likely than ever [...]
Aug 23, 2012 | Categories:Brainsnacks, CSR, Health and Wellness, Trends | Tags: A/A oxytocin receptor, A/G oxytocin receptor, airline, CEO trends, charity, CSR, CSR trends, customer service, Harvard Business Review, kindness, oxytocin, oxytocin kindness, oxytocin trust, psychology, science, workplace trends | Leave A Comment »
[Originally posted on Forbes.com.] Who’s kidding whom? Reading through my company’s latest Prosumer Report, “Aging: Moving Beyond Youth Culture,” I was struck that around three-quarters of respondents to our 19-country survey say they intend to age gracefully rather than fight it every step of the way. Yet, as the report points out, pharmacies are stocked [...]
Aug 20, 2012 | Categories:CSR, Features, Health and Wellness, Media, Trends, Youth | Tags: "Aging: Moving Beyond Youth Culture", aging, anti-aging, BCC Research, brain, brain health, Canada, communications, consumers, corporate social responsibility, CSR, Daniel Kahneman, Edward Bernays, euro rscg, Fast and Slow, Forbes.com, gratification, marketers, Marketing, Michael Bloomberg, mobility, Neuromarketing, Nobel Prize for Economics, old age, Prosumer Report, Robert Trivers, Thinking, unconscious desires, United States, Youth, youthful | Leave A Comment »
This is the first in a series of 10 posts about different aspects of CEO branding. “If Acme Widgets Corporation were a person, what sort of person would it be? How would you describe the looks, the personality and the style of that person?” Anyone who has attended consumer focus groups has probably heard variations [...]
Jul 16, 2012 | Categories:Brands, CSR, Features, PR | Tags: business leaders, CEO branding, CEOs, connection, conscience, consumers, corporate social responsibility, corporations, CSR, David Jones, Enron, Euro RSCG Worldwide, focus groups, happiness, market research, One Young World, perception, recession, Supreme Court, Tony Hsieh, transparency, Tyco, Who Cares Wins, WorldCom, Zappos | Leave A Comment »
[Originally posted on the Holmes Report.] I have now seen Cannes from the inside, as a judge in the PR categories, and I will soon be going home with a head full of ideas for how we can reinvent our business—plus a suitcase full of dirty clothes, a permanent rosé hangover, information overload and some [...]
Jun 21, 2012 | Categories:Brands, CSR, Features, Health and Wellness, Insights, PR | Tags: Alzheimer's, Australia, autism, big ideas, budget, Cannes, Cannes Lions, cause, CSR, Down syndrome, insights tools, Japan, jury, La Redoute, PR, public relations, Puerto Rico, Romania, Sweden, the Netherlands, tsunami | Leave A Comment »
As a PR professional, I know how crucial creativity is to success in business today. As a socially networked person (is there anybody out there who isn’t?), I’ve watched as network friends draw something, write something or video something. As a trendspotter, I’ve read at length Richard Florida’s thoughts on the importance of the creative [...]
May 02, 2012 | Categories:Advertising, Features, Marketing, Media, PR, Social Media, Trends | Tags: @erwwpr, Adobe, Advertising Age, always on, cause, creative class, creative thinking, creativity, CSR, Euro RSCG Worldwide PR, France, Germany, global citizens, ideas, Japan, Josh Gracin, Media, New York City, pro bono marketing, Richard Florida, Sears, Social Media, social networks, The French Will Never Forget, the United Kingdom, the United States, Tokyo, trendspotting, YouTube | Leave A Comment »
Google recently announced a donation of a not-too-shabby $100 million to education initiatives and other causes this year. And the global behemoth is not alone in its jaw-dropping good-heartedness; in spite of an idling economy, 72 percent of companies now have formal corporate responsibility programs. That’s up 10 percent from last year. And it’s starting [...]
Jan 18, 2012 | Categories:Brainsnacks, CSR, Social Media, Technology, Trends | Tags: cause, CEOs, corporate social responsibility, corporations, CSR, David Jones, Google, not-for-profit, philanthropy, Power of Thai, Thailand, Who Cares Wins | Leave A Comment »
Originally posted on the Huffington Post. There’s a real paradox today in the meaning of the word community. On one hand, we’re building our communities online and forming tribes with like-minded, digital folks who share our likes and dislikes, our restaurant recommendations and, in the case of places like Egypt, our desire for democracy. But [...]
Jun 08, 2011 | Categories:CSR, Features, Insights, Media, Trends | Tags: Andy Warhol, Austin, B2B, big business, Cambridge, Carnegie Mellon, Chicago, community, corporations, cost of living, creative class, CSR, democracy, digital, doing good, entrepreneurs, euro rscg, finance, Foursquare, government, high tech, hyperlocal, India, journalism, local, Los Angeles, Main Street, Media, microtarget, millennials, New York City, outsourcing, Patch, Pittsburgh, Richard Florida, Stamford, the arts | Leave A Comment »
