Posts Tagged ‘banks’

Economies Go Alternative

Economies Go Alternative

[Originally posted on the Huffington Post.] This is the fourth in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, will be published on 12/12/12 and available at 120MBooks.com. Salzman [...]


Trendspotting: ‘Friends’ with Benefits

In need of a PR shot in the arm, banks rally for “fans” via social networks Sallie Mae and the gang can no doubt be blamed for eroding consumer confidence in financial institutions, but the recent, widespread addition of debit card fees hasn’t helped bridge any gaps. (And then there were those, ahem, bailouts that [...]


Separated at Worth

Separated at Worth

This is the eighth in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. What is anything, or anyone, worth today? It’s clearly a question for which the old “lies, damned lies and statistics” quote could [...]


Mad as Hell—and Only Getting Madder

Mad as Hell—and Only Getting Madder

This is the first in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. Despite the relatively peaceable environment abroad—there’s a successful coalition, for now, in the U.K., and Australians still appear confident despite debt problems—the [...]