Posts Tagged ‘Africa’

Why Can’t Ben Affleck Fix His Personal Brand?

Why Can’t Ben Affleck Fix His Personal Brand?

[Originally posted on Forbes.com.] I can’t muster up too much sympathy for a Hollywood star whose personal branding woes haven’t prevented him from earning more money than most of us ever dream of seeing, but from an image point of view, I do feel bad for Ben Affleck. Even after all these years and all [...]


Predictions for Thriving in the Near Future

Predictions for Thriving in the Near Future

[Originally posted on the Huffington Post.] This is the final post in a series of 14 expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, was published on 12/12/12 and is available at 120MBooks.com. Salzman [...]


The Rise of Africa

The Rise of Africa

[Originally posted on the Huffington Post.] This is the 10th in a series of 14 posts expanding on Salzman’s forecasts for 2013 in her annual trends report, a program of global communications group Havas Worldwide. This year’s book, What’s Next? What to Expect in 2013, was published on 12/12/12 and is available at 120MBooks.com. Salzman [...]


12/12/12

Our annual trends report launched on Dec. 12. This year’s book, What’s Next? What to Expect in 2013, is the first title under our agency’s new 120M Books imprint. It takes a look at trends in 30 categories affecting the global culture now and next, from Africa and An Imperfect World to Tomorrow’s Money and [...]


12/12/12

Mark your calendars for the launch of our annual trends report. This year’s book, What’s Next?, will be the first title under our agency’s new 120M Books imprint. It takes a look at trends in 30 categories affecting the global culture now and next, from Africa and An Imperfect World to Tomorrow’s Money and Your [...]


Trendspotting: Necessary Baggage

In spite of the global financial beat-down, experts have given the tourism industry a sunny forecast, predicting that over the next five years travelers will look to scale back costs without sacrificing the vacations of their dreams. At least one destination is suffering, however: The Olympic torch handover ceremony in May drew some tourists to [...]


Tapping Minitrends

Tapping Minitrends

This is the 11th in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter. How does a trend get legs? Some trends start small and grow elephantine as if by force of nature, like the rise [...]


Sneak Peeks Into the Future

Sneak Peeks Into the Future

Being new to trendspotting, I felt a little out of place at this year’s WorldFuture 2010 conference, put on by the World Future Society—as if I was the only person not developing some type of artificially intelligent machine in my basement. But I soon realized that there is a lot to learn and understand now [...]


Why Do Some Celebrities Rise Up?

Why Do Some Celebrities Rise Up?

I’m very proud that Euro PR counts Wyclef Jean and his nongovernmental organization, Yéle Haiti, among our clients. I’ve been fortunate to work with him on ongoing communications and when headdressed the delegates at the One Young World conference in London in February. As both a collaborator and an observer, I’m deeply impressed and inspired by [...]


Copenhagen: A Missed Opportunity for the Planet

Copenhagen: A Missed Opportunity for the Planet

Copenhagen was a failure. Despite going into it with fairly measured expectations, the agreement, or lack of it, is a massive disappointment and a costly missed opportunity for the planet. What we needed from the Copenhagen summit was a global, binding and fair climate agreement, and we came out of it with none of those [...]


Dusting Off My Crystal Ball

Dusting Off My Crystal Ball

It’s trend season again, and I’ve been working on compiling my top trends for 2010. In doing that, I looked back at my predictions from five, 10 and 15 years ago, and I’ve been struck by all I saw coming (if I do say so myself). Stay tuned for what to expect in 2010. In [...]


How Cyberspace Changed My Life

How Cyberspace Changed My Life

Thirteen years ago, Fast Company included me in a story called “Job Titles We’d Like to Have.” My job, as director of the Department of the Future at TBWA Chiat\Day, was a great one, and I was excited to be part of the article. But looking back now, in late 2009, I can’t help but [...]