@havaspr’s Pittsburgh office is the hub of our business-to-business practice. For years, we’ve positively immersed ourselves in the world of R&D, manufacturing, business, influential partnerships, distribution channels, sales forces and a vast range of industry media.
Our B2B discipline is disciplined, as we always deploy industry research and devour media to develop an informed, strategic and customized communications approach. We take our deep knowledge about various industries to create compelling stories about companies, products and solutions that will affect reputation (and ultimately business) in a good way through an array of media both online and off.
We also know that strong leaders make for good business, so we develop PR initiatives and shape news that showcase our clients’ executive strengths and position the companies themselves as leaders in their industry and the global business market. In addition, the initiatives we come up with help cultivate relationships—because building and influencing key constituencies are vital to success—with direct and indirect customers, sales channel professionals, KOLs, analysts, plant communities, media and other industry players. Plus, we help capitalize on the marketplace environment and events to launch groundbreaking new branded products and services, which differentiates our clients and gives them an edge on competitors.